What people are saying about
Resource Centers

"Lucent gives enough details ("meat") that I can figure out what they're selling and how I might integrate it into my network."

ResourceCenter Visitor

Lead Management and Analysis

The Leadix platform provides robust performance reporting and lead generation tools that allow marketers to understand user activity levels and optimize content to best position their companies' products and services in front of their target prospects and customers. Each product also features tools to aid in customer conversion as well as customer retention and has specific toolsets geared towards various marketing needs.

Helping Companies Reach Their Goals

SiteCenter

A highly powerful solution for any company looking to enhance existing sites, launch new sites or integrate advertiser content in a highly interactive fashion into their content portal.

  • Ability to embed seamless into existing sites
  • Scalable framework allows same unit to be launched as a full site with its own branding
  • Turn-Key/Quick time to market
  • Real time content updates
  • Multiple source content integration
  • Co-exists with and expands upon Doubleclick/Dart and other systems
  • Highly scalable from 1 to 100+ pages
  • Large variety of modular features and functionality available on-the-fly

ResourceCenter

A flexible solution to promote a limited amount of information in a fixed size window that can be launched off of any media.

  • Independent launch units
  • Real time content updates
  • Fixed size product window display over site
  • 24/7 reporting? Get info from RC

AdCenter

Fully trackable mini traffic drivers for stand-alone or integrated SC & RC deployment.

  • Multiple element tracking
  • Fully configurable
  • Integrate seamlessly with SiteCenter units

UsabilityCenter

Real time analysis of user behavior on site.

  • Analyze user experience with site
  • Track navigation usage
  • User behavior
  • Visual tracking
  • User experience measurements

Products & Services

Usefulness to end-users

In general, how useful is it to be able to access a vendors information about a specific product or service without having to link to another site? Over 90% said the ResourceCenter was useful.

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Leadix Platform Features

  • Turn-Key - Lead Generation & Analysis
  • Traffic Analysis
  • Campaign Optimization
  • ROI Calculations
  • Lead Nurturing
  • On-going Communication
  • Scalability
  • On-the-fly content updates
  • Robust reporting
  • Lead generation tools

Questions?

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Call Us (413) 663-9798
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